Monday, July 11, 2016

Wellness Program Marketing and Advertising

A major concern in health promotion programming is attracting staff members to participate and maximizing participation. When introducing a health promotion program, a letter briefly explaining the health promotion program signed by the president or Chief Executive Officer (CEO) is a excellent endorsement.

Utilizing posters, newsletter articles, and flyers are good means of promoting the health promotion program. Other promotional methods to consider are e-mail and announcements at staff meetings. Ask wellness committee members to recruit participants.

Once the wellness program is kicked off you could want to provide an incentive for any employee who recruits another employee to any of the wellness program offerings.

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Wellness Program Marketing and Advertising
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